--- title: Case Study – Residual Stress – Measurement, Temperature and Performance description: Residual Stress – Measurement, Temperature and Performance conference was held in London, showcasing a variety of situations, industries and materials that image: https://blog.evvnt.com/hubfs/Evvnt_Rework_Final-Favicon-512-red-1.png --- [Skip to content](https://blog.evvnt.com/news/case-study-residual-stress-measurement-temperature-performance#main-content) [![Evvnt](https://blog.evvnt.com/hubfs/Evvnt_Rework_Final-01%20(1)-2.svg "Evvnt")](http://www.evvnt.com) Search # Case Study – Residual Stress – Measurement, Temperature and Performance [Richard Green](https://blog.evvnt.com/news/author/richard-green) Oct 5, 2026, 7:03:12 PM **Residual Stress – Measurement, Temperature and Performance** conference was held in London, showcasing a variety of situations, industries and materials that residual stress can occur in. Focusing on the latest techniques for the prediction**,** assessment and mitigation of residual stress, **it was a must for everyone affiliated with mechanical or technical engineering**. The delegates of the conference were appreciative of the input from such a **wide range** **of** **industries** affected by residual stresses and their willingness to provide **insightful information**.Special emphasis was put on the **Materials industry** where residual stress is often a bi-product of composite production. The **Institute of Mechanical Engineers** were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is **evvnt**.  **Organiser: [IMCHE](http://www.imeche.org/)** ![1Description of the event](https://evvnt.com/wp-content/uploads/2013/03/1Description-of-the-event.jpg) ## Residual Stress – Measurement, Temperature and Performance #### on Wednesday February 17, 2016 at 8:00 am (ends Wednesday February 17, 2016 at 6:00 pm) **Information:** This event will reveal the variety of situations/industries and materials that residual stresses can occur in. Sharing of that knowledge across different sectors will allow cross-fertilisation of idea. ![2Broadcast and Publish](https://evvnt.com/wp-content/uploads/2013/03/2Broadcast-and-Publish1.jpg) We published to over **78** event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days. ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.10.49.png) ![3Share our expertise](https://evvnt.com/wp-content/uploads/2013/03/3Share-our-expertise.jpg) We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a **total site reach of 43.4 M!** ##### Industry: 8 ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.11.48.png) ##### Targeted: 23 ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.11.54.png) ##### Global: 14 ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.12.00.png) ##### National: 16 ##### ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.12.06.png) ##### Local: 15 ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.12.12.png) ##### Social: 2 ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.12.19.png) ![4Use targeted sites](https://evvnt.com/wp-content/uploads/2013/03/4Use-targeted-sites.jpg) We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of **8 industry specific,  23 targeted, 14 global, 16 national, 15 local and 2 social.** The following images are examples of the event listed on targeted listing sites: ![5Natural search results](https://evvnt.com/wp-content/uploads/2013/03/5Natural-search-results.jpg) #### **Click on the logos below to view listing results:** #### [![new-google-logo](https://evvnt.com/wp-content/uploads/2016/03/new-google-logo.jpg)](https://www.google.co.uk/search?q=Residual+Stress+-+Measurement,+Temperature+and+Performance&gws_rd=cr&ei=CtvmVuSzNYLhaISDsbAI)[![Yahoo](https://evvnt.com/wp-content/uploads/2013/03/Yahoo-good.jpg)](https://search.yahoo.com/search?p=Residual+Stress+-+Measurement%2C+Temperature+and+Performance) [![Bing](https://evvnt.com/wp-content/uploads/2013/03/Bing-good.jpg)](http://www.bing.com/search?q=Residual+Stress+-+Measurement%2C+Temperature+and+Performance) [![Ask](https://evvnt.com/wp-content/uploads/2013/03/Ask-good.jpg)](http://www.ask.com/web?q=Residual+Stress+-+Measurement%2C+Temperature+and+Performance) [![Aol](https://evvnt.com/wp-content/uploads/2013/03/Aol-good.jpg)](http://search.aol.com/aol/search?q=Residual+Stress+-+Measurement%2C+Temperature+and+Performance) We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. **evvnt** customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click [here.](https://evvnt.com/2014/11/p-p-p-pick-penguin/) **70% first page of Google for the event** ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.40.49.png) ![7Report](https://evvnt.com/wp-content/uploads/2013/03/7Report.jpg) *To be as transparent as possible, **evvnt** always sends a detailed report to each client.* **Broadcast results:** Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event. ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.44.51.png) **Audience reach:** See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps. ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.44.59.png) **Detailed reporting:** A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic. ![](https://evvnt.com/wp-content/uploads/2016/03/Screen-Shot-2016-03-14-at-15.45.07.png) **Key figures:** **63%** of live links within 24 Hours **13** mobile apps Active in all**5** major search engines. [Tweets de @IMechE](https://twitter.com/IMechE)// [![Free demo](https://evvnt.com/wp-content/uploads/2013/03/free-demo.png)](https://evvnt.com/free/)   ## Read On [![](https://blog.evvnt.com/hs-fs/hubfs/Evvnt_Rework_Final-Favicon-512-red-1.png?width=352&name=Evvnt_Rework_Final-Favicon-512-red-1.png)](https://blog.evvnt.com/news/case-study-steelfab-2015) ### [Case Study – SteelFab 2015](https://blog.evvnt.com/news/case-study-steelfab-2015) Expo Centre Sharjah is the centrepiece of a planned Expo City in the emirate of Sharjah,... [![](https://blog.evvnt.com/hs-fs/hubfs/Evvnt_Rework_Final-Favicon-512-red-1.png?width=352&name=Evvnt_Rework_Final-Favicon-512-red-1.png)](https://blog.evvnt.com/news/a-timeline-for-promoting-your-event) ### [Step-by-step timeline for promoting your event](https://blog.evvnt.com/news/a-timeline-for-promoting-your-event) If you are new to event marketing, you may struggle to time your marketing communications for... 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