--- title: Case Study – Toronto Financial Information & Tech Summit description: Incisive Media is an award-winning B2B information and events business. Our customers rely on us to deliver news, opinion and insight to inform critical bu image: https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.04.21.png --- [Skip to content](https://blog.evvnt.com/news/case-study-toronto-financial-information-technology-summit#main-content) [![Evvnt](https://blog.evvnt.com/hubfs/Evvnt_Rework_Final-01%20(1)-2.svg "Evvnt")](http://www.evvnt.com) Search # Case Study –Toronto Financial Information & Technology Summit [Richard Green](https://blog.evvnt.com/news/author/richard-green) Jul 18, 2017, 11:00:43 AM ![Toronto Financial Information and Technology Summit](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.04.21.png) Share - [fFacebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - [X](https://twitter.com/intent/tweet?text=Case+Study+%E2%80%93+Toronto+Financial+Information+%26amp%3B+Tech+Summit&url=https%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - [inLinkedIn](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - [WhatsApp](https://wa.me/?text=Case+Study+%E2%80%93+Toronto+Financial+Information+%26amp%3B+Tech+Summit+https%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - [Messenger](fb-messenger://share/?link=https%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - [Email](mailto:?subject=Case+Study+%E2%80%93+Toronto+Financial+Information+%26amp%3B+Tech+Summit&body=Incisive+Media+is+an+award-winning+B2B+information+and+events+business.+Our+customers+rely+on+us+to+deliver+news%2C+opinion+and+insight+to+inform+critical+bu%0A%0Ahttps%3A%2F%2Fblog.evvnt.com%2Fnews%2Fcase-study-toronto-financial-information-technology-summit) - Copy link Follow Evvnt - [YouTube](https://www.youtube.com/channel/UCrMM_e9d4Nwx5uNMvs19KVA) - [TikTok](https://www.tiktok.com/@evvnt) - [Instagram](https://www.instagram.com/evvnt/) **Incisive Media** is an award-winning B2B information and events business. Our customers rely on us to deliver news, opinion and insight to inform critical business decisions; networking to engage them with industry peers and partners; and create marketing solutions to enable their business to perform. **The Incisive Media** team was looking for a simple solution to submit events with a time-saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is **evvnt**. **Location: Toronto Category: Conferences  | Business & Economics Organiser: Incisive Media** ![Screenshot illustrating "Case Study –Toronto Financial Information & Technology Summit"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-10.40.25.png)![1Description of the event](https://evvnt.com/wp-content/uploads/2013/03/1Description-of-the-event.jpg) ## Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT #### on 07 June 2016 at 8:20 am ![Screenshot illustrating "Case Study –Toronto Financial Information & Technology Summit"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.04.21.png)               ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-10.45.35-5.png)              ![580465 426133970794517 1108327495 n](https://evvnt.com/wp-content/uploads/2017/03/580465_426133970794517_1108327495_n-2.jpg) **Information:** Bringing together 40+ industry leading speakers and over 200 IT and data professionals, join us for a day of debate, networking, problem-solving and learning as we navigate through the challenges of the modern day financial data function.![2Broadcast and Publish](https://evvnt.com/wp-content/uploads/2013/03/2Broadcast-and-Publish1.jpg) We published to over **80** event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days. ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.16.33.png) ![3Share our expertise](https://evvnt.com/wp-content/uploads/2013/03/3Share-our-expertise.jpg) We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a **total site reach of 14.7M!** ##### Industry specific: 2 ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.18.20.png) ##### Targeted: 59 ##### ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.19.42.png) Global: 14 ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.20.43.png) ##### National: 4 ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.22.05.png) ##### Social: 1 ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.22.44.png) ![4Use targeted sites](https://evvnt.com/wp-content/uploads/2013/03/4Use-targeted-sites.jpg)We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of **2 industry specific, 59 targeted, 14 global, 4 national, and 1 social.** The following images are examples of the event listed on targeted listing sites: ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-12.00.27.png) ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.28.30.png) ![Screenshot illustrating "Incisive Media –TORONTO FINANCIAL INFORMATION & TECHNOLOGY SUMMIT"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.32.17.png) ![5Natural search results](https://evvnt.com/wp-content/uploads/2013/03/5Natural-search-results.jpg) #### **Click on the logos below to view listing results:** [![Google](https://evvnt.com/wp-content/uploads/2013/03/Google-good1.jpg)](https://www.google.co.uk/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=TORONTO+FINANCIAL+INFORMATION+%26+TECHNOLOGY+SUMMIT&*) [![Yahoo](https://evvnt.com/wp-content/uploads/2013/03/Yahoo-good.jpg)](https://fr.search.yahoo.com/search?p=TORONTO+FINANCIAL+INFORMATION+%26+TECHNOLOGY+SUMMIT&fr=yfp-t-FR303) [![Bing](https://evvnt.com/wp-content/uploads/2013/03/Bing-good.jpg)](https://www.bing.com/search?q=TORONTO+FINANCIAL+INFORMATION+%26+TECHNOLOGY+SUMMIT&qs=n&form=QBLH&sp=-1&pq=toronto+financial+information+%26+technology+summit&sc=0-49&sk=&cvid=5EF6E4B801EF400D9A627A396B00C9F4) [![Ask](https://evvnt.com/wp-content/uploads/2013/03/Ask-good.jpg)](http://uk.ask.com/web?q=TORONTO+FINANCIAL+INFORMATION+%26+TECHNOLOGY+SUMMIT&qsrc=0&o=312&l=dir&qo=homepageSearchBox) [![Aol](https://evvnt.com/wp-content/uploads/2013/03/Aol-good.jpg)](http://search.aol.co.uk/aol/search?query=TORONTO+FINANCIAL+INFORMATION+%26+TECHNOLOGY+SUMMIT&s_it=aoluk-homePage50&s_chn=hp&rp=&s_qt=) We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. **evvnt** customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click [here.](https://evvnt.com/2014/11/p-p-p-pick-penguin/) ![7Report](https://evvnt.com/wp-content/uploads/2013/03/7Report.jpg) *To be as transparent as possible, **evvnt** always sends a detailed report to each client.* **Broadcast results:** Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event. ![Screenshot illustrating "Case Study –Toronto Financial Information & Technology Summit"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.37.52.png) **Audience reach:** See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps. ![Screenshot illustrating "Case Study –Toronto Financial Information & Technology Summit"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.38.44.png) **Detailed reporting:** A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic. ![Screenshot illustrating "Case Study –Toronto Financial Information & Technology Summit"](https://evvnt.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-07-at-11.39.23.png) **Key figures:** **48%** of live links within 24 Hours **8** mobile apps Active in all**5** major search engines. 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