---
title: Case Study – Latin Vibe
description: iSalsa was formed in order to consolidate and further develop this approach to salsa. Here we aim to provide you with all the information that you might ne
image: https://blog.evvnt.com/hubfs/Evvnt_Rework_Final-Favicon-512-red-1.png
---

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# Case Study – Latin Vibe

[Richard Green](https://blog.evvnt.com/news/author/richard-green)  Oct 5, 2026, 7:15:57 PM

iSalsa was formed in order to consolidate and further develop this approach to salsa.  Here we aim to provide you with all the  information that you might need regarding learning and dancing salsa and about the salsa scene in the UK.   iSalsa wants to bring you the enjoyment of salsa in a highly organised, accessible and professional way.  Through this site we aim to help you find classes in your local area, book a holiday and access music and dvds and other salsa merchandise.

They were looking for a simple solution to submit events to their own Facebook, a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.  
![1](https://evvnt.com/wp-content/uploads/2013/03/18.jpg)

**Latin Vibe Launch Party…The Ultimate Latin Party!…’Bringing the Party to the People!**‘on Saturday May 18, 2013 at 8:00 pm.

Launch party of Latin Vibe, the biggest and best Latin night in Leeds & even in the North! 3 Rooms playing the hottest Latin music! Guest artists, DJs, classes, performances & other entertainment too!

![3](https://evvnt.com/wp-content/uploads/2013/03/38.jpg)  
 We submitted *DESIGN West Embedded Systems Conference* to over **71 sites** with a total site reach of **87.8M** – submitted sites go live within 24 hours to 7 working days.

![3Share our expertise](https://evvnt.com/wp-content/uploads/2013/02/3Share-our-expertise.jpg)  
 We ensured  was distributed across all relative platforms as well as locally, nationally, globally and socially with a **total site reach of 34.0M !**  
![Use targeted sites](https://evvnt.com/wp-content/uploads/2013/03/Use-targeted-sites.jpg)  
 We wanted to reach the specific people, so we  broadcasted the event on to a wide network of event sites composed of **12 targeted** sites,  **11 global** sites, **12 national and local** sites and **4 social** sites.

The following images are examples of  the conference listed on relevant listing sites:

![5Natural search results](https://evvnt.com/wp-content/uploads/2013/03/5Natural-search-results.jpg)

#### **Click on the logos below to view listing results:**

[![Google good](https://evvnt.com/wp-content/uploads/2013/03/Google-good1.jpg)](https://www.google.co.uk/search?q=Latin+Vibe+Launch+Party...The+Ultimate+Latin+Party%21...%27Bringing+the+Party+to+the+People%21%27ce)[![Yahoo good](https://evvnt.com/wp-content/uploads/2013/03/Yahoo-good.jpg)](http://search.yahoo.com/search?p=Latin+Vibe+Launch+Party...The+Ultimate+Latin+Party%21...%27Bringing+the+Party+to+the+People%21%27)[![Bing good](https://evvnt.com/wp-content/uploads/2013/03/Bing-good.jpg)](http://www.bing.com/search?q=Latin+Vibe+Launch+Party...The+Ultimate+Latin+Party%21...%27Bringing+the+Party+to+the+People%21%27)[![Ask good](https://evvnt.com/wp-content/uploads/2013/03/Ask-good.jpg)](http://www.ask.com/web?q=Latin+Vibe+Launch+Party...The+Ultimate+Latin+Party%21...%27Bringing+the+Party+to+the+People%21%27)  [![Aol good](https://evvnt.com/wp-content/uploads/2013/03/Aol-good.jpg)](http://search.aol.com/aol/search?q=Latin+Vibe+Launch+Party...The+Ultimate+Latin+Party%21...%27Bringing+the+Party+to+the+People%21%27)  
 We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google, when searching for  reached **40% coverage** on the first page and continued to deliver coverage on pages two, three, four and five.

![6 Grow your audience reach](https://evvnt.com/wp-content/uploads/2013/03/6-Grow-your-audience-reach.jpg)  
**Social engagement** and interaction is an important part of the experience as we started to look at how to engage with online attendees though ‘likes’ and ‘shares’, and then ‘tweets’ and ‘retweets’, then lastly through visuals, check-ins and pinning.  
![7](https://evvnt.com/wp-content/uploads/2013/03/74.jpg)

*To be as transparent as possible, evvnt always sends a detailed report to each client.*

**Broadcast results:** Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

**Audience reach:** See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

**Detailed reporting:** A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

**Key figures:**  
**67.5%** of live links  
**40%** coverage on Google’s first page  
 Listing on **20** mobile apps  
**23**direct clicks to date  
 Active in all **5** major search engines

**Testimonial:**

***“evvnt did a fantastic job of helping to promote our Latin Vibe event, I would definitely use them again. Thanks evvnt”***

[![free demo](https://evvnt.com/wp-content/uploads/2013/03/free-demo.png)](https://evvnt.com/free/)

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