Definitive Guide To Event Marketing

How to Create Events and Invite Your Google Plus Circles to Them

Definitive Guide To Event Marketing

If you’re an event promoter who has started using Google Plus, you’re probably wondering how you can create Google Plus events or use Google Plus as a promotional tool for your upcoming events. Here are some steps that can help you on your way.

How to create effective newsletters

Definitive Guide To Event Marketing/Email

Newsletters are great for keeping in touch with your customers and building awareness around your upcoming events. But how do you make sure that you’re getting the most out of your newsletters? Read on for a few top tips and great examples…

How to find the perfect sponsor for your event

Definitive Guide To Event Marketing

A great sponsor increases your event’s audience and brand reach, which is why all kinds of events from music festivals to comedy nights, from plays to exhibitions are teaming up with sponsors these days! The first step securing a fantastic event sponsor is to know what to look for, so read on for three key points to consider…

The Most Effective Way to Collect Contact Details from Event Attendees

Definitive Guide To Event Marketing/Social

For event organisers that do a lot of digital promotion, it can be really useful to collect the contact details of their event attendees. But finding the most effective way for this can be hard. Which is why we have asked some event marketing experts to share their insights.

How to Promote Your Business and Events to Local Customers Online

Definitive Guide To Event Marketing

Local customers are usually the most loyal clientele a business will ever have. Traditionally, local marketing has favoured offline methods of publicity but that’s all starting to change.

Making the most of your Facebook page for Events

Definitive Guide To Event Marketing/Social

You probably want people to know about the event you’ve got coming up, not what the most recent visitor had for breakfast. But how do you make the most of your Facebook page for events?

How to Measure Results of Your Event Promotion on Twitter

Definitive Guide To Event Marketing/Social

While many promoters and event organisers use Facebook to promote events online, Twitter remains an underused platform for promoting events. Would better measurement and tracking improve usage?

7 Elements of Successful Online Event Promotion

Blog/Definitive Guide To Event Marketing/Event Listings

Promoting events is hard work. Luckily there are some ways to make it easier! Here are 7 elements of successful online event promotion.

3 Expert Tips To Boost Early Ticket Sales

Definitive Guide To Event Marketing/Ticketing

Most people book tickets for events just days before the event takes place. But we think it would really reduce stress in the weeks before your events if you could convince people to scoop up their tickets earlier! So, we asked top event organisers how they persuade people to book tickets earlier… Read on for their insider tips.

A Timeline For Promoting your Event

Definitive Guide To Event Marketing

If you are new to events marketing, you may struggle to time your marketing communications for optimum impact. Let’s look at a rough timescale for promoting your event effectively online.

How to Make Your Marketing More Relevant

Blog/Definitive Guide To Event Marketing/Social

The biggest challenge for businesses is trying to stand out from the crowd in a culture of email and social media overload. Successful marketing is increasingly focused on creating relevant messages.

6 Mistakes to Avoid When Running Your Event

Definitive Guide To Event Marketing/Guest Blogs

It’s sad but true: even the best planned, best funded event can fail. The good news is: they’re easily avoided.