Click data is an important way to see how effective your social media promotions are – more clicks means more visibility and obviously more traffic to the destination site. Here are some tips for making the most of bit.ly and gaining insights from the click data it provides.
Online Event Marketing Channels by Popularity We recently ran a survey on the evvnt website asking event promoters which online promotion channels they use to market their events. Here are the results which show a number of interesting trends: YOU CAN CONTRIBUTE HERE – The Questionnaire Clearly, social media is making a big difference for […]
How to use tracking links Tracking links are used through attaching a unique digital tracking code to a link on your website, this code then tracks the user activity for that specific link and stores the information separately. The appearance of tracking links is almost like that of normal ones, just that at the end […]
This article explores how to leverage LinkedIn Groups for promoting an event. The beauty and simplicity of using LinkedIn Groups means you can apply these principles for products outside of the events world, too. With content marketing more important than ever and social media changing the way customers behave, events marketing today is about positioning yourself as the thought leaders in […]