XPLORE is a team-based adventure race through the city for athletes and fun-seekers of all ability levels. Solve clues, complete wild challenges, experience the city like never before, win prizes!

The Experience Adventures team was looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

Location: Seattle
Category:Sports / Leisure | Running
Organiser: Experience Adventures

1Description of the event

XPLORE Seattle – Urban Adventure Race

on Saturday May 21, 2016 at 12:00 pm (ends Saturday May 21, 2016 at 5:00 pm)

Information:
Specializing In Unique Experiences For The Adventurous Soul! Custom Events, XPLORE Urban Adventure Race, The X-Race Global Race For Change!

2Broadcast and Publish
We published to over 65 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a total site reach of 76.1M!

Industry specific: 22
Targeted: 10
 Global: 14

National: 7

Local: 11
Social: 1

4Use targeted sites

We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of 22 industry specific, 10 targeted, 14 global, 7 national, 11 local and 1 social.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

Google Yahoo Bing Ask Aol

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Registration & Ticketing Revenue: We continue to integrate in to ticketing and registration companies to bring you registration and ticketing information from your event marketing.

Key figures:

65% of live links within 24 Hours
mobile apps
Active in all 5 major search engines.

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