The 2nd International Neonatology Association Conference (INAC 2016) provided a unique platform to discuss a wide range of topics related to neonatology. The Scientific Committee developed a programme with topics, such as Neonatal Perinatal Medicine, Neonatal Nutrition, Nutritional Management and the Importance of Human Milk, Neonatal Ophthalmology, New Advances in Fetal Evaluation and Testing, Maternal-Fetal Medicine, High Tech Neonatology, Neonatal Infections – Congenital, Early and Late Onset and many more! An international audience attended and presentations were given by renowned professionals.

Paragon Group were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

Organiser: Paragon Group 1Description of the event

The 2nd International Neonatology Association Conference (INAC 2016)

on Friday July 15, 2016 at 1:00 pm (ends Sunday July 17, 2016 at 4:30 pm)

Information:
The 2nd International Neonatology Association Conference (INAC 2016) provides a unique platform to discuss a wide range of topics related to neonatology and to meet peers and key opinion leaders in Vienna, Austria, 15-17 July, 2016.

2Broadcast and Publish
We published to over 93 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

3Share our expertise

We ensured was distributed across all relative event listing sites locally, nationally, globally and socially with a total site reach of 56.1M!

Industry specific: 33

Targeted: 38
 Global: 15

National: 3

Local: 1
Social: 3

4Use targeted sites

We wanted to reach the maximum number of potential event attendees to participate in the event, we promoted the event to a wide network of industry publishers composed of 33 industry specific, 38 targeted, 15 global, 3 national, 1 local and 3 social.

The following images are examples of the event listed on targeted listing sites:

5Natural search results

Click on the logos below to view listing results:

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We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here. 

7Report

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures:

63% of live links within 24 Hours

12 mobile apps

Active in all 5 major search engines.

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